MIDAS BLOG

2304, 2018

Three Ways to Boost Employee Morale with Corporate Social Responsibility

By | April 23rd, 2018|Categories: blog|0 Comments

Many companies have embraced CSR and made it part of their PR strategy because it helps get exposure and build a good reputation in the market and among the media and potential customers. However, one [...]

2304, 2018

How a Corporate Social Responsibility Campaign Can Boost Your PR Efforts

By | April 23rd, 2018|Categories: blog|0 Comments

Today, corporate social responsibility campaigns seem to be everywhere. Large multinationals as well as local businesses are making an effort to show they care about more than profits and are eager to promote their good [...]

2603, 2018

Is a Social Media Crisis Simulation Right for You? 4 Questions to Ask Yourself

By | March 26th, 2018|Categories: blog|0 Comments

Social media has helped countless companies expand their reach and increase their client base. But even though it has so many advantages, using social media comes with some risks. Today internet users are more reactive [...]

2603, 2018

What is a Social Media Crisis Simulation and Why Is It Important?

By | March 26th, 2018|Categories: blog|0 Comments

Today news and rumors spread faster and reach more people than ever before. Being accessible to the broad masses and giving them the chance to respond to a new story immediately, social media has become [...]

703, 2018

Blockchain Will Bring Transparency to Digital Advertising

By | March 7th, 2018|Categories: blog|0 Comments

Major brands like Unilever and P&G have been clawing back ad spend as they publicly address the challenges facing digital advertising.  Marc Pritchard of P&G has referenced the digital advertising ecosystem as “murky at best, [...]

703, 2018

PR & Communication in the Age of Blockchain – Opportunities and Risks

By | March 7th, 2018|Categories: blog|0 Comments

A few years ago, Blockchains and cryptocurrencies were virtually unknown to the general public. Apart from a few tech-lovers, hardly anyone used it for transactions or investments. Slowly this has been changing. And as the [...]