Copywriting Is A Strategic Content Creation Service That Drives Traffic To Your Website

If you want to communicate with your target audience, you need a message for them. Sometimes it can be hard to find the right words to tell your story. This is where the copywriting team at Midas PR comes in. Our professional writers will find a way to captivate your target audience and position you as the professional you are.

Leading Public Relations Agency

We create content that converts. Every asset aligns with your commercial goals, speaks directly to your audience and builds a conversation around your brand.

Telling Your Story

Whether you are a resort selling the dream of a blissful getaway or a company producing high-tech equipment that will give your customers an edge over their competition, you have a story to tell and we will help you find the best words for it. Every industry is different and requires unique language to communicate details in the most professional way. Our copywriters are experienced in writing for a number of different industries and are quick to adapt to a new challenge. Let us tell your story and see how people will identify with your brand and choose you as their go-to professional.

Informational Materials

Is it the first time you need a press kit prepared? Or are you completely reworking your current materials? Either way, our copywriters can help you create informative material that is clear, concise and to the point, giving your potential clients and the media all the information they need in a simple format. Whether you need biographies of your main stakeholders or fact sheets describing your newest product or service, our copywriters can help you with it.

Copywriting for Your Website

If you are in need of new text for your website or you are creating an entirely new one, our copywriting team is glad to help you craft copy that is clear, relevant and meaningful to your target audience. We will also make sure the text is optimized for appropriate keywords to attract traffic to your website. Using the latest SEO and SEM skills will help people find your website more quickly and make it easy for them to get to the page they are looking for. With our know-how, we will make your website stand out from the crowd.

  • Identifying target journalists

  • Advising on how you present your story to the media

  • Creating your narrative and selling your stories to the media

  • Tailoring materials and story angles for your audiences to maximise your press coverage

  • Devising PR campaigns to deliver your desired objectives

  • Full media monitoring

  • Running outsourced press offices on your behalf

  • Production of corporate materials e.g. annual reports and websites


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