Monthly Archives: May 2018

As a partner of the Public Relations Organization International (PROI), we at Midas take great pride in staying current and embracing all the latest trends, be it in communications, social media or technology, to make our work more efficient and effective. But as our partners discussed at a recent PROI summit in Lisbon, continuing to [...]

Since the advent of the internet, the world of marketing and PR has been flipped on its head. With online ads and PR campaigns quickly gaining traction, new techniques became necessary for the travel industry to promote its products, services and destinations. In recent years another new development has shaken up the quickly changing online [...]