Monthly Archives: December 2017

//December

Three PR Trends to Watch Out For in 2018 and How to Rock Them

In a recent article, we outlined how Artificial Intelligence (AI)  will be playing a bigger and bigger role in the PR industry in 2018 and the years to come. But that’s by far not the only PR trend to keep an eye on next year. Below we’re outlining three more things to take note of [...]

By | December 18th, 2017|blog|Comments Off on Three PR Trends to Watch Out For in 2018 and How to Rock Them

Merry Christmas and a Happy New Year from Midas PR Group

It’s amazing to think that yet another year has come to an end already and that 2018 is knocking on our doors. Let’s hope it’s as awesome as 2017, which was full of exciting events and campaigns to organize, interesting clients and projects to promote and some great new developments in the company. Over the [...]

By | December 18th, 2017|blog|Comments Off on Merry Christmas and a Happy New Year from Midas PR Group

Chatbots in PR: a Cure-All or Potential Hazard?

Chatbots, a kind of interactive AI that emulates human interaction by voice or message, have been on the rise in recent years. With large companies such as Facebook, Amazon and Google using chatbots to process orders, resolve customer service queries or create more individualized product recommendations to drive sales, other businesses might also be wondering [...]

By | December 5th, 2017|blog|Comments Off on Chatbots in PR: a Cure-All or Potential Hazard?

3 Ways Artificial Intelligence Will Impact Public Relations

The rapid surge in technological development in these modern times has drastically altered many aspects of society, commerce and even everyday life, rendering them unrecognizable from just a decade ago. This, being especially true in the area of communications, Public Relations is one such field that has experienced significant industry disruption-related changes in recent years. [...]

By | December 5th, 2017|blog|Comments Off on 3 Ways Artificial Intelligence Will Impact Public Relations