Monthly Archives: September 2016

//September

Lessons to be learned from Disruptive PR

Donald Trump As controversial as Donald Trump’s poll results may be, there are a couple things we can learn from his outrageous PR. Donald Trump has said a lot of repulsive things, including badmouthing Mexicans, making sexist remarks about women and refusing to recognize Senator John McClain’ war efforts by claiming he’s not a “real” [...]

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United States’ Presidential Election and their Respective PR Campaigns

Donald Trump Donald Trump has been stealing the spotlight in American Politics. It may or may not come as a surprise to you, but Donald Trump is the current frontrunner of the Republican’s Party 2016 Presidential Candidates. His success in the presidential race comes from being the mere opposite of everything you expect from your [...]

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5 Mistakes People Make When Writing a Press Release

Knowing how to write a good press release for whatever your business may be is a relevant and important skill. By knowing how to develop an informational, easy-to-read press release, you will surely reap the benefits of the news coverage your company will receive. Here are 5 mistakes that people tend to make when compiling [...]

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6 Easy PR Moves You Can Do On Your Own

Of course, you can always hire a reputable firm like Midas PR to handle all of your public relations needs. However, there are some easy and inexpensive ways you can help get your business noticed on your own. 1. Establish profiles on all the major social media sites Before you can really take on the [...]

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The Future of Event Planning and How Social Media is Involved

Nowadays, we are all using social media to help us organize and promote events. The broad range of reach that is available via social media is fascinating. Really, event planners are understanding more and more about the capability and value in social media as an event planning tool. They are only bound by their imaginations [...]

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6 Event Planning Basics

You may feel overwhelmed when you first think about planning an event. It is a daunting task and it sometimes seems there are a million things that need to be done. Details can’t be overlooked. But don’t fret, if you follow some basic tips to event planning, everything will fall into place. Check out these [...]

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Six Reasons Companies Should Initiate Plans for CSR

Corporate social responsibility (CSR), also known as corporate conscience, is not a call to save the world. It is merely a way for companies to benefit society while also benefiting themselves. CSR is a form of corporate self-regulation integrated into a business model. Companies should embrace corporate social responsibility as a way to excel the [...]

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Lessons Learned From The Ice Bucket Challenge

We all remember the “Ice Bucket Challenge”, right? This viral awareness campaign was put in action to raise money for ALS. The campaign raised hundreds of millions of dollars for a cause that many people had previously not even heard of. It flooded everyone’s social media and people from all over the world were pouring [...]

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5 Reasons Women are Effective in Public Relations

If you’ve ever been involved with public relations, you’ll quickly notice that the industry is filled with women. Nearly 80 percent of the public relations industry today is comprised of ladies. And it’s not even just the work force that is run by the girls. My time studying public relations in university was spent side [...]

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Your Marketing Plan Better Involve The Ladies

Did you know that when it comes to buying decisions, women are doing the majority. Impressive right? Women account for 85 percent of anything and everything purchased according to Marti Barletta, author of the book Marketing to Women: How to Increase Your Share of the World’s Largest Market. Well turns out, we don’t always keep [...]

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